Mercedes-Benz Campus
Stuttgart / Germany

2014

A campus is a place of exchange: a place of communication: a place of knowledge.

On any campus the focus should be on people and not on any individual building.

The Mercedes-Benz Campus has the potential to offer such a focus. The Mercedes-Benz Campus can serve as the crowning element in achain of vibrant public amenities along the Stuttgart’s Mercedes Straße; a campus which is firmly connected to the Neckarpark and with the riverbanks of the Neckar and which reaches out over the river to the neighbouring districts of the city. The campus can become a true destination: a beautiful park with water features, meadows, trees and sculptures, with icons from the evolution of the automobile and symbols of future mobility surrounded by flowers: „High Nature – High Tec“. What can better symbolize a future which is worth striving for, than enjoying the benefits of technical advancements while surrounded by nature? This is our objective in the development of the Mercedes Benz Campus in Stuttgart.

A modulated topography defines the physical centre of the campus with the existing museum mound extended and complimented by a series of new terraces. The terraces serve as seating for the new public arena, encircling the lake and offering visitors views out over a unique architectural landscape.

The centre of the campus is effectively a stage. With “The Wave“ and other activities the visitor becomes an essential part of the daily spectacle. Contribute and Share!

Short Facts
Awarding Authority
Daimler AG
Planing Team
Architect haascookzemmrich STUDIO2050

Energy Concept
Transsolar – Stuttgart / Germany

Structural Engineering
Schlaich, Bergermann & Partner – Stuttgart / Germany

Landscape Architecture
Atelier Dreiseitl – Überlingen / Germany

Mobility
MIC – Milan / Italy

Fassade
 Imagine Envelope – Detmold / Germany
Competition
2014 / 2nd Prize
Area
33,500 m2

Team

Boris Rüther

Architekt, Assoziierter

Boris begann sein Studium im schwäbischen Biberach (DE). Nach Zwischenstopps in Luzern (CH) und Berlin (DE) absolvierte er an der Staatlichen Akademie der Bildenden Künste in Stuttgart (DE) den Master of Arts.


Neben der Planung und dem Mitwirken beim Umbau des CAD-labs an der Kunstakademie, engagierte sich Boris während seines Studiums auch an der Planung und Realisierung der Ausstellungsskulptur für die 250-jährige Jubiläumsausstellung „Voila" in der Staatsgalerie Stuttgart. In den Architekturbüros HASCHER JEHLE Architektur, Berlin und Kauffmann Theilig & Partner, Stuttgart sammelte Boris Praxiserfahrung.


Nach dem Studium hat Boris das neu gegründete STUDIO2050 fasziniert. Hier arbeitete er an Wettbewerben wie der Erweiterung des Mercedes Benz Campus in Stuttgart und dem Guggenheim Museum in Helsinki, Finnland. Das Empfangsgebäude der Firma Schmalz in Glatten (DE) war sein erstes realisiertes Hochbau-Projekt, auf das er nicht nur wegen der Auszeichnung "Beispielhaftes Bauen“ der Architektenkammer stolz sein kann.


Boris betreut derzeit den Bau der Radstation in Tübingen sowie das Stampflehmhaus in Heilbronn.

Projects

Rammed earth residential house in Heilbronn, Germany

Rammed earth residential house in Heilbronn, Germany

haascookzemmrich STUDIO2050 are planing a rammed earth residential house at the Neckarbogen in Heilbronn, Germany.
Bike Station with a Cafe at Europaplatz

Bike Station with a Cafe at Europaplatz

Bike Station with a Cafe at Europaplatz in Tübingen / Germany
Mercedes Benz Cultural Center

Mercedes Benz Cultural Center

haascookzemmrich STUDIO2050 won 3rd prize for the Mercedes-Benz Cultural Center in Bejing, China
Guggenheim

Guggenheim

Eine elfköpfige Jury hat unter 1715 eingereichten Entwürfen aus 77 Nationen sechs Finalisten ausgewählt. Als einziges deutsches Büro war haascookzemmrich STUDIO2050 mit dabei!
Residential and Nursing Home, Rheinstetten, Germany

Residential and Nursing Home, Rheinstetten, Germany

haascookzemmrich STUDIO2050 has won first place in the investor and architectural design competition for the B1-Parcel in the new urban centre of Rheinstetten.
Reception Building for J. Schmalz GmbH

Reception Building for J. Schmalz GmbH

The new reception building for J. Schmalz GmbH was built at the company’s headquarters, located in Glatten, Germany. The project was planned in collaboration with Werner Sobek.
Mercedes-Benz Campus

Mercedes-Benz Campus

The Mercedes-Benz Campus is intended as the crowning element of Stuttgart’s Neckarpark. “High Tech – High Nature”. What better symbolizes a worthwhile future? The lake in the centre of the campus serves as an energy engine; its role is to help in making aspects of renewable energy understandable. With the "Wave" and other public activities, the visitor himself is encouraged to be part of the spectacle. We have the responsibility for shaping our future ourselves! Both the Campus and the Future Center therefore do not focus on objects, but on people; their movement, their behaviour and their ambitions, people undertaking research, experimenting and sharing their experience in striving to develop a better future.
Al Mawalih Souk of Life

Al Mawalih Souk of Life

The Children’s Center is an important step in the revival of the AL Mawalih Souk of Life. It is a place for the entire family. A library, a small theatre, and a cafe defined by picnic niches, reading and creative areas offer a wide range of amenities. haascookzemmrich STUDIO2050 have, together with the specialist consultants Transsolar KlimaEngineering, developed a wide-ranging sustainable strategy combining state-of-the-art technology with local traditions and materials, thus enabling the abandonment of central air conditioning.
TENon5

TENon5

haascookzemmrich STUDIO2050 has prevailed in an international design competition with 29 competing teams. The competition included a community participation process. "The design proposal is convincing in terms of urban planning with 10 clearly legible parcels occupied by highly individual buildings offering a wide range of residential opportunities.

Eduardo Martín Rodríguez

Architekt

Eduardo hat in Madrid (Universidad Politécnica) und Weimar (Bauhaus) Architektur studiert. Während seinem Studium war er unter anderem in „3GOffice“ und „Gazapo & Marquerie arquitectos“ in Madrid tätig.

Eduardo arbeitet als Architekt bei haascookzemmrich STUDIO2050 seit 2013. Zu seinem bisherigen Tätigkeiten zählt die Mitarbeit an Wettbewerben (u.a. Merecedes Benz Campus in Stuttgart), sowie die Werkplanung für verschiedene Projekte: Schmalz Empfangsgebäude in Glatten (2014-2015), Alnatura Arbeitswelt in Darmstadt (2016-2017) und ein Logistikzentrum in Walldorf (2018).

Projects

Promega

Promega

The project "Promega Under One Roof" unites all functional areas and subsidiaries of Promega Corp under a new single roof. Currently these functions are spread under different buildings in Mannheim.
Mercedes Benz Cultural Center

Mercedes Benz Cultural Center

haascookzemmrich STUDIO2050 won 3rd prize for the Mercedes-Benz Cultural Center in Bejing, China
Franklin Hochpunkt_H

Franklin Hochpunkt_H

As part of the redevelopment of the Franklin Barracks in Mannheim four separate towers are planned in the distinctive form of letter-shaped buildings. haascookzemmrich STUDIO2050 has been appointed for the high-rise „H“.
Experimenta  Heilbronn, Germany

Experimenta Heilbronn, Germany

Visitors are greeted with a welcoming gesture. The building opens to all sides, embracing the outdoor space as an integral part of the distinctly exploratory architecture. The extension of the Experimenta floats above the forecourt, before the view of the visitor opens into a fantastic, multi-storey foyer. The cocoon-like forms of the TALENT INCUBATORS emerge as over-sized sculptures through the roof. Weaving between them is the orange space-time spiral, leading into the courtyard of the special exhibition, before diving underneath the forecourt and into the existing building.
Reception Building for J. Schmalz GmbH

Reception Building for J. Schmalz GmbH

The new reception building for J. Schmalz GmbH was built at the company’s headquarters, located in Glatten, Germany. The project was planned in collaboration with Werner Sobek.
Mercedes-Benz Campus

Mercedes-Benz Campus

The Mercedes-Benz Campus is intended as the crowning element of Stuttgart’s Neckarpark. “High Tech – High Nature”. What better symbolizes a worthwhile future? The lake in the centre of the campus serves as an energy engine; its role is to help in making aspects of renewable energy understandable. With the "Wave" and other public activities, the visitor himself is encouraged to be part of the spectacle. We have the responsibility for shaping our future ourselves! Both the Campus and the Future Center therefore do not focus on objects, but on people; their movement, their behaviour and their ambitions, people undertaking research, experimenting and sharing their experience in striving to develop a better future.
Al Mawalih Souk of Life

Al Mawalih Souk of Life

The Children’s Center is an important step in the revival of the AL Mawalih Souk of Life. It is a place for the entire family. A library, a small theatre, and a cafe defined by picnic niches, reading and creative areas offer a wide range of amenities. haascookzemmrich STUDIO2050 have, together with the specialist consultants Transsolar KlimaEngineering, developed a wide-ranging sustainable strategy combining state-of-the-art technology with local traditions and materials, thus enabling the abandonment of central air conditioning.
Alnatura Campus

Alnatura Campus

Open, simple, sustainable, and people-orientated describes the newly constructed building of Alnatura Working Environment.

Hanxiao Liu

Han hat an der University of British Columbia in Vancouver (Canada) mit Major in Mechanical Engineering studiert. Sein Master in Architecture und dem Certificate in Landscape Studies hat er an der University of Pennsylvania in Philadelphia (USA) erworben. Während und nach seinem Studium war Han in mehreren Büros in Canada, den USA und China tätig. Unter anderem arbeitete er bei Environmental Control and Safety Engineering in Burnaby, Canada, MCW Consultants (Vancouver), ABB Robotics Division (Shanghai), sowie SOM in New York, USA. Han hat den angesehenen Arthur Spayed Brooke Memorial Award erworben.

Seit 2012 arbeitet Han als Architekt und Projektleiter für haascookzemmrichSTUDIO2050. Zu seinem bisherigen Tätigkeiten zählt die Mitarbeit an Wettbewerben (u.a. Guggenheim Museum in Helsinki, Deutsches Pavilion für die Expo in Mailand, Italien, Mercedes-Benz Campus in Stuttgart, sowie Smichov Residential Area in Prag) und an folgenden Projekten: Fragrant Hill Residences in Beijing, China; Global Geometry Office, Hamburg; Musikschule und Konzertsaal in Ventspils, Lettland, sowie TenON 5 Stadtquartier in Mannheim.

Seit 2017 ist Han für unsere Niederlassung in Shanghai verantwortlich.

Projects

Xiang'on - "Valley of Light"

Xiang'on - "Valley of Light"

Regional Music School and Concert Hall

Regional Music School and Concert Hall

haascookzemmrich STUDIO2050 will be completing the planning and construction of the Concert Hall and Music School in Ventspils. Construction started in Fall 2016. The opening is scheduled for 2019 in celebration of Latvia's 100th anniversary.
Mercedes Benz Cultural Center

Mercedes Benz Cultural Center

haascookzemmrich STUDIO2050 won 3rd prize for the Mercedes-Benz Cultural Center in Bejing, China
Guggenheim

Guggenheim

Eine elfköpfige Jury hat unter 1715 eingereichten Entwürfen aus 77 Nationen sechs Finalisten ausgewählt. Als einziges deutsches Büro war haascookzemmrich STUDIO2050 mit dabei!
Fragrant Hill, Beijing, China

Fragrant Hill, Beijing, China

At the foot of the Fragrant Hills in north-eastern Beijing haascookzemmrich STUDIO2050 has developed plans for a new residential district. In addition to the 120,000 sqm of residential floor space the development includes the highly distinctive „House of Sustainability“ which will house a permanent exhibition, showcasing methods of sustainable construction. Fragrant Hills is intended as a unique project for Beijing and will serve as a critical reference for the use of renewable resources and showcasing methods of building with regenerative materials.
Mercedes-Benz Campus

Mercedes-Benz Campus

The Mercedes-Benz Campus is intended as the crowning element of Stuttgart’s Neckarpark. “High Tech – High Nature”. What better symbolizes a worthwhile future? The lake in the centre of the campus serves as an energy engine; its role is to help in making aspects of renewable energy understandable. With the "Wave" and other public activities, the visitor himself is encouraged to be part of the spectacle. We have the responsibility for shaping our future ourselves! Both the Campus and the Future Center therefore do not focus on objects, but on people; their movement, their behaviour and their ambitions, people undertaking research, experimenting and sharing their experience in striving to develop a better future.
Holstenhof – Geometry Global

Holstenhof – Geometry Global

haascookzemmrich STUDIO2050 have designed new office spaces for the international advertising agency Geometry Global in a 19th century Art Nouveau Building in Hamburg’s Holstenhof.
TENon5

TENon5

haascookzemmrich STUDIO2050 has prevailed in an international design competition with 29 competing teams. The competition included a community participation process. "The design proposal is convincing in terms of urban planning with 10 clearly legible parcels occupied by highly individual buildings offering a wide range of residential opportunities.

Ilyas Ekizoglu

Projects

Mercedes Benz Cultural Center

Mercedes Benz Cultural Center

haascookzemmrich STUDIO2050 won 3rd prize for the Mercedes-Benz Cultural Center in Bejing, China
Lielais Laukums

Lielais Laukums

The annual Ventspils summer festival of 2016 marked the inauguration of „The Walfisch“. This large piece of public art, serves as the centerpiece of an expansive urban redevelopment program in the Baltic City of Ventspils. Inspired by the seafaring traditions of this historic port a dynamic arrangement of masts emerge from the mists above the large reflecting waterpool. The sculpture provides Lielais Laukums, the city’s main public square, with a unique attraction providing visitors with clues as to the rich history of the region. Animated by fountains the sculpture is transformed at night by lighting effects. The sculpture will be complemented by the new Music School / Concert Hall with construction to completed in March 2019 and inauguration in Summer 2019 in recognition of the national centenary celebrations.
Expo 2015, Milan, Italy - German Pavillion

Expo 2015, Milan, Italy - German Pavillion

With our proposal for the German Pavilion, we strived to create a symbol for the manner in which our society deals with natural resources and avoid the obvious pitfalls of showing a piece of beautiful packaging.
Mercedes-Benz Campus

Mercedes-Benz Campus

The Mercedes-Benz Campus is intended as the crowning element of Stuttgart’s Neckarpark. “High Tech – High Nature”. What better symbolizes a worthwhile future? The lake in the centre of the campus serves as an energy engine; its role is to help in making aspects of renewable energy understandable. With the "Wave" and other public activities, the visitor himself is encouraged to be part of the spectacle. We have the responsibility for shaping our future ourselves! Both the Campus and the Future Center therefore do not focus on objects, but on people; their movement, their behaviour and their ambitions, people undertaking research, experimenting and sharing their experience in striving to develop a better future.

Martin Haas

Partner Freier Architekt BDA / Miller Chair University of Pennsylvania

Martin Haas hat in Stuttgart und London Architektur studiert. Von 1995-2012 war Martin Haas bei Behnisch Architekten tätig. Nach dem Gewinn einiger Wettbewerbe war er unter anderem von 1996-2002 mit Jörn Genkel als Projektleiter für die NORD/LB in Hannover verantwortlich. Danach arbeitete Haas an internationalen Projekten in Dubai, Italien und Frankreich bevor er 2005 Partner in Behnisch Architekten wurde. Als Partner war Martin Haas verantwortlich für das Stadtentwicklungsprojekt Riverparc in Pittsburgh, für Labor und Büroprojekte in Paris, für das Haus im Haus in der Handelskammer Hamburg, die Unilever Zentrale und den Marco Polo Tower in Hamburg, sowie für das Ozeaneum in Stralsund. Martin Haas war auch Co-Kurator der sehr erfolgreichen Wanderausstellung "Ökologie, Design, Synergie".


Den Schwerpunkt seiner Arbeit legt Haas auf die Entwicklung innovativer, nachhaltiger Architektur. Nach 6 Jahren der Partnerschaft gründet Haas, zusammen mit David Cook und Stephan Zemmrich im April 2012 sein eigenes Büro haascookzemmrich STUDIO2050 mit Projekten im In und Ausland.


Als Mitbegründer des DGNB ist Martin Haas Mitglied des Präsidiums, und seit 2013 deren Vizepräsident.Seit 2008 hat er eine Gastprofessur and der University of Pennsylvania in Philadelphia, USA sowie an der Universita di Sassari in Italien inne.


Martin Haas ist Mitglied des Gestaltungsbeirats in Konstanz und Offenburg. Seit 2020 ist er ehrenamtliches Mitglied des Konvents der Baukultur.

Projects

Cuore:NINO

Cuore:NINO

Campus HafenCity

Campus HafenCity

Nestbau⁴

Nestbau⁴

Rapunzel Naturkost Visitor Center

Rapunzel Naturkost Visitor Center

Visiting Rapunzel: haascookzemmrich STUDIO2050 is planning the new Visitor Center for the head quarters of the organic manufacturer Rapunzel Naturkost GmbH in Legau.
VielArten

VielArten

haascookzemmrich STUDIO2050 are awarded the contract for the VielArten building community project in Tübingen
Rammed earth residential house in Heilbronn, Germany

Rammed earth residential house in Heilbronn, Germany

haascookzemmrich STUDIO2050 are planing a rammed earth residential house at the Neckarbogen in Heilbronn, Germany.
Smart Mobility Hub

Smart Mobility Hub

haascookzemmrich STUDIO2050 gewinnen 1. Preis beim Wettbewerb "Smart Mobility Hub“ in Stuttgart
Elementary School and Kindergarden in Bremen

Elementary School and Kindergarden in Bremen

First place for haascookzemmrich STUDIO 2050
Berliner Platz

Berliner Platz

First place for haascookzemmrich STUDIO 2050
Spring Park Valley Hotel

Spring Park Valley Hotel

Haascookzemmrich Studio2050 is tasked with a hotelproject made of rammed earth in Bad Vilbel near Frankfurt including 250 guest rooms.

Yuanyuan Wu

Projects

Mercedes Benz Cultural Center

Mercedes Benz Cultural Center

haascookzemmrich STUDIO2050 won 3rd prize for the Mercedes-Benz Cultural Center in Bejing, China
Experimenta  Heilbronn, Germany

Experimenta Heilbronn, Germany

Visitors are greeted with a welcoming gesture. The building opens to all sides, embracing the outdoor space as an integral part of the distinctly exploratory architecture. The extension of the Experimenta floats above the forecourt, before the view of the visitor opens into a fantastic, multi-storey foyer. The cocoon-like forms of the TALENT INCUBATORS emerge as over-sized sculptures through the roof. Weaving between them is the orange space-time spiral, leading into the courtyard of the special exhibition, before diving underneath the forecourt and into the existing building.
Mercedes-Benz Campus

Mercedes-Benz Campus

The Mercedes-Benz Campus is intended as the crowning element of Stuttgart’s Neckarpark. “High Tech – High Nature”. What better symbolizes a worthwhile future? The lake in the centre of the campus serves as an energy engine; its role is to help in making aspects of renewable energy understandable. With the "Wave" and other public activities, the visitor himself is encouraged to be part of the spectacle. We have the responsibility for shaping our future ourselves! Both the Campus and the Future Center therefore do not focus on objects, but on people; their movement, their behaviour and their ambitions, people undertaking research, experimenting and sharing their experience in striving to develop a better future.

#hcz_mercedesbenzcampus